Upcycling is the process of converting waste materials or useless products into new materials or products of better quality or for better environmental value.” It is the opposite of downcycling, which is the other half of the recycling process. (wikipedia)
The objective is to promote the practice of packaging recycling, but also to encourage the community to get into the action with simple ideas to make yourself The Upcycling factory is a community page managed by Nestlé Waters
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