SPORTS ILLUSTRATED SWIMSUIT ISSUE 2016.
3 different women, 3 different covers.
Are they trying to be everything to everyone or is opinion finally embracing the fact a woman’s beauty is not defined by one size fits all …?
At Professional Weight Control we see various shapes and sizes all the time. What we are noticing and seems to be reflected by this issue(s) is people coming in are now far more concerned about their health and what their optimum weight for their body type is vs trying to fit the stereotype thats been dictated to us all by the fashion industry for so many years. The general public is no longer buying into a size 2 (4?) being the “be all, end all”. Human beauty as seen through the eyes of advertisers finally seems to be represented by women of most shapes and sizes. Granted, the women in the swimsuit issue are all lying around on beaches having been tended to for hours by make up artists, hair stylists, wardrobe consultants etc. Who knows how much air brushing gets done in the final analysis. But that said, to see something other than a stick thin woman representing what is supposed to be the ideal of true physical beauty is progress and we are glad to see it.
If you’re wondering what your ideal BMI is, by all means drop on by or use the BMI calculator on our website. We’d love to say hello and go over what your healthy weight should be. And if you have an opinion on the swimsuit issue, we’d love to hear about that too!