Had he been told that selling fruit pops on the streets of the Bronx would lead to becoming the creator of the "Rolls-Royce of ice cream," Reuben Mattus probably wouldn't have believed it. But the founder of Häagen-Dazs focus on quality turned ice cream manufacturing into an art form whose enthusiasts span a century and the entire globe. Häagen-Dazs continues to bring art to ice cream with the purest flavors and richest textures that delight the taste buds and soothe the soul. Please join us in sharing what inspires you as we continue the story of an ice cream made like no other.
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